A priority for Ragn-Sells is to increase awareness among all stakeholders, not the least investors, of the risks of a linear economy, the massive benefits of a circular economy, and the necessary actions and investments for a circular transition. Even if costs may increase short-term, such investments are necessary for a long-term sustainable future.
– Development and investments on this journey will for sure come with challenges, but we all have to take a few chances in the transition towards a sustainable future. Even if we see increased ambitions on circular thinking in the society today, the pace varies. We want to lead this transition and place more circular solutions on the market, says Madeleine.
The past years have seen an increase in EU-regulations connected to sustainable investment, with the purpose of steering financial flows in a truly sustainable direction. Regulations such as the EU taxonomy and the new directive on sustainability reporting, CSRD, is driving a development where sustainability ambitions are increasingly seen as a deciding factor for business investments.
– We welcome that sustainability data is approaching equal status with financial information. Integrating sustainability reporting into annual reporting will push for a change in every step of the lifecycle of products, says Madeleine.
During 2023, it has become increasingly evident that a volatile world affects us all, not the least through increased insecurity and unpredictability. Ragn-Sells' business strategy, to lead the transition to a circular economy, is based on product diversification, solid finances, risk awareness, and careful planning. It allows robustness, resilience, and long-term profitability.
– The only way to lead the transition is to invest successfully. To secure a high success rate, we will continue developing our risk assessments, and add relevant risk factors to our major financial decisions, says Madeleine Ljunggren.
